Ripley Publishing to Establish UK Presence

ORLANDO, Fla. (March 11, 2008) – Orlando-based Ripley Publishing, has established a UK presence with the incorporation of Ripley Publishing Limited. The design and development of the Ripley Believe It or Not! titles, which had previously been outsourced, will now all be handled by the new entity.

“With the tremendous growth of our publishing program, we needed stronger, more immediate control over our product development and the Ripley’s Believe It or Not! brand,” said Norm Deska, Executive VP Intellectual Property for Ripley Publishing.

Deska notes that UK’s Miles Kelly Publishing had served as Ripley’s book packager for the past five years and that they had done a great job. “But it’s now time for us to take our publishing program to the next level.”

Anne Marshall will become Publisher of the new company.

Ripley Entertainment Inc. (www.ripleys.com) is a leading global entertainment company that owns the world famous trademark – Ripley’s Believe It or Not! The Orlando-based company has publishing and broadcast divisions that oversee projects including the globally syndicated Believe It or Not! television show, best-selling books and the popular, long-running syndicated comic strip. In addition, the company’s 60-plus tourist attractions in 11 countries welcome an annual attendance of more than 13 million. Ripley Entertainment is a Jim Pattison Company; the third largest privately held company in Canada.

 Contact:

Ripley Publishing

Norm Deska
Executive VP Intellectual Property
Ripley Entertainment Inc.
deska@ripleys.com
office
: 407-345-8010

Ripley Entertainment

Tim O’Brien
VP Communications
Ripley Entertainment
Obrien@ripleys.com
Office
: 615-646-7465
Cell: 615-496-5949

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